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Success story article26 February 2015

Spanish technology makes waves in Mexico

A Spanish technology SME expands internationally thanks to the Enterprise Europe Network. Read more!

Looking for business contacts

MakeSoft is a Madrid-based SME offering IT solutions to the pharmaceutical, fast-moving consumer goods and retail industries.

Keen to expand in the thriving Mexican market but lacking the resources or the contacts to make it happen, the SME turned to their local Enterprise Europe Network expert Jesús Yagüe  Belmonte of the Asociación de Empresarios de Comercio e Industria de Madrid (AECIM).

Jesús is one of the Network's 3,000 experts worldwide who are helping Europe's best and brightest companies succeed and grow.

Mission Mexico

Jesús immediately understood MakeSoft's specific needs and set about searching for the best technology partner across the Network's database of more than 12,000 profiles. While several responses came in, Jesús and his Network colleague in Mexico agreed that Mexican company, 3SIT, with its combination of tech-knowledge, client orientation and cloud computing, was clearly the best match for MakeSoft. 

Cooperation success

Shortly after the first contact, the companies signed a cooperation agreement allowing them to access new markets with the newly developed technology. As part of the terms, MakeSoft provides user-friendly content management on SaaS (Software as a Service) that is integrated into 3SIT's e-invoicing technology, adapted to local needs and sold in the Mexican market. In turn, 3SIT not only receives the necessary technical assistance from MakeSoft to carry out the integration but it has also succeeded in gaining a bigger market share nationally in terms of new clients and new business.   

César Hassen-Bey, head of international and R&D cooperation at MakeSoft has high hopes for the new partnership and is grateful to the Network for the new opportunity.

"We would encourage other companies that are going global, to get in touch with their Network office as we did", he says. "The Network offers companies help in entering other markets."