These are the details for the profile Austrian SME requests being a representative for unique luxury goods wanting to conquer the Austrian market.
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The two CEOs of this Austrian company offer their experience in selling luxury goods to SMEs who have developed a luxury good or brand and would like to conquer the Austrian market. They request to become the exclusive representative for the following products: food, home accessories, accessories for shoes, organic products, toys.This Austrian SME searches for the right store where to place the luxury product rather than looking for the usual distribution channels in Austria and Germany.
The two CEOs of this Austrian company offer their experience in selling luxury goods to European SMEs including one-person-enterprises who have developed a luxury good with a story and would like to enter the Austrian market. The Austrian SME requests to become the exclusive representative of a unique luxury product in Austria and/or Germany via a trade intermediary contract.
The product to be introduced to the Austrian market has to be a luxury product in one of the the following sectors: food, home accessories, accessories for shoes, organic products and toys - in genreal small personal life style products.
The following products will not be taken into the sales portfolio: art and sculptures, construction products, alcoholic beverages + tobacco, jewelry, sports products and designer clothes.
In addition the luxury product should be linked to the producer's life, ideally created by himself/herself.
First, the Austrian SME meets the producer and gets to know the product. Both CEOs offer their expertise from the very beginning. Second and if needed they help creating a marketing strategy for the luxury product, identifying the possible clients and hence the perfect store and/or distribution channel for the unique product in Austria. They create synergies between marketing and sales of a luxury brand.
The advantage of this Austrian SME is that both CEOs worked in the marketing and sales department of a well established jewellery luxury brand in Austria before starting their own company. If needed the Austrian company also offers to be a one-stop-shop for the producer through creating the marketing and sales strategy for the product and introducing the luxury brand to stores in Austria and Germany including product and sales training to stores willing to take this new luxury product on board.
Due to knowledge and long time experience this Austrian SME knows which luxury product will sell in Austria and which product won't be successful on the Austrian market. It will only act as a trade intermediary if the producer feels attached to his/her product, if the product has a story to tell and only if all parties involved believe in this product and trust each other in doing business together.
Since 2011 this SME has successfully placed premium products of the following sectors in high-end stores in Austria: food, accessoires for homes and shoes as well as exquisite hand-made toys.
The company offers to accompany the producer from creating sales and marketing strategy of the product to placing it in the right stores in Austria and/or Germany.
The advantage of this Austrian SME is that both CEOs worked in the marketing and sales department of a well established luxury brand in Austria before starting their own company. If needed the company can help from developing the right marketing strategy for a luxury product or brand to placing the product in the appropriate shelves of distinguished stores in Austria as well as act as an intermediary agent to place orders with. Through knowledge and experience this SME knows how to create synergies between sales and marketing of luxury products. In addition the CEOs know which luxury brand will sell in Austria and which product won't be successful on the Austrian market. They will only act as a trade intermediary if the producer feels attached to his/her product, if the product has a story to tell and only if all parties involved believe in this product and trust each other in doing business together.
The partner should be the producer of the luxury product. Size of the company of the partner sought does not matter. The role of the partner is to feel passionate about his/her product, be able to react in a flexible way regarding production, provide all necessary information regarding the product and marketing strategy and be open to new ideas and innovative Distribution channels.
The company or the person producing this luxury good should feel strong about his/her product and should have a story to tell. This Austrian SME will only act as an intermediary agent for a producer or a company that has a personal relationship towards the product.
Attached are products from other countries which have been successfully introduced to the Austrian market by this Austrian SME.