A German startup has developed an algorithm, which assist companies, active in the sales of consumer goods, in the definition and search for customers and their affinities as well as for competitor and risk factors. The algorithm analyses large amounts of consumer digital footprints and calculates any kind of affinity, lifestyle habit or risk factor. Currently the artificial intelligence (AI) based system can deliver results for the German and for the U.S.-American market. Therefore the SME is searching for companies from abroad who are active in the sales of consumer goods in these markets and need marketing assistance for outsourcing agreements as well for marketing agencies who support such companies for subcontracting agreements.
The offered AI solution delivers results in dashboards, API (Application Programming Interface)-connectors, on-premise solutions or as a printed workbook. The sourcing of the data complies with European General Data Protection Regulation, which sets the highest standard on data privacy worldwide.