Enterprise Europe Network

Danish company seeks suppliers of innovative, high-quality wood pellet ovens and stoves, and bioethanol ovens

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Partner keyword: 
Other consumer products
Construction of residential and non-residential buildings


A Danish company operating as local sales representative / distribution platform for international suppliers targeting the building and construction industry is looking for new suppliers of high quality and CE-marked wood pellet ovens and/or stoves as well as bioethanol fueled ovens. This company offers access to the Danish and possibly also Scandinavian markets through a solid network of contractors as well as key resellers in the market(s), via a supplier agreement.



Established in 2012, the Danish company operates as a sales platform, agent and wholesaler for B2B sales, selling products for homes and gardens. The business started with a focus on concrete products, but during the years several other construction products like granite, insulation materials and metal have been added to their portfolio.

The company business model is built on a close cooperation with a number of featured suppliers who regard them as their sales and logistic platform for entering the Danish building and construction market or the house and garden market. In order to facilitate easier logistics for their clients the company has established warehouse facilities in central Denmark which their suppliers can make use of on a rental basis. This enables quick access to the entire Danish market and the wholesaler network based on control of the shipping and logistic process, thereby optimising the value chain.

Wood pellet ovens and bioethanol ovens are popular on the Danish market where traditional fire places or wood burning owns for years have been losing ground due to NOx particle awareness and expected future regulation. As a result, the company is looking for new suppliers of high quality and CE-marked wood pellet ovens and/or stoves as well as bioethanol fueled ovens in Europe which must meet European quality requirements and can be certified to DS standards for sales in Denmark.

For manufacturers of stoves / ovens this Danish company offers an attractive and established sales channel into the Danish and Scandinavia markets under a supplier agreement.

Advantages & innovations

Cooperation plus value: 
The company offers a large network of more than 250 B2B customers on the Danish market as well as access to all important professional retailer chains and DIY stores. They also have their own web shop for B2C sales of products for house and garden. Their business model based on a sales and logistics platform is not the common way of doing business in the construction industry as an agent, yet a new way of imitating a wholesaler. The purpose is to form a closer partnership between the agent and the supplier and create a unique cooperation for the benefit of the customers. Warehouse facilities in the centre of Denmark may be available to rent for suppliers as well as offering control and handling of logistics all over Denmark from the warehouse.

Technical Specification or Expertise Sought

Cooperation sought: 
This company has interested in finding a leading European manufacturer of wood pellet ovens and stoves as well as manufacturer of bioethanol ovens for family houses. These products are regarded as complementary to their current portfolio which includes building materials, garden materials, stoves and wooden pellets. All products must be of the highest quality, DS/CE market and comply with the requirements of the Danish construction sector. The supplier must be willing to invest in a certain amount of stock in Denmark, in order to be able to offer a fast deliver service.

Stage of development

Cooperation stage dev stage: 
Already on the market

Partner sought

Cooperation area: 
International manufacturers of wood pellet ovens and bioethanol ovens for family houses, beach houses, summer houses etc. Minimum CE marked, ideally DS standard.

Type and size

Cooperation task: 
SME 11-50,>500 MNE,251-500,SME 51-250


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Dissemination preferred : 
Austria, Czechia, Estonia, Finland, France, Germany, Hungary, Italy, Latvia, Lithuania, Poland, Portugal, Slovakia, Slovenia, Spain, Switzerland