With over 6 years of experience in the field in digital marketing and content, the Romanian company has an extended work experience comprising as it follows:
• Planning marketing activities in accordance with the objectives of the company;
• Developing promotion plans for services/products;
• Developing and managing digital marketing campaigns accurately with proper approvals and within the allocated budget;
• Overseeing the social media strategy for the company;
• Managing the Social Media channels, the presence and activity on Facebook, Linkedin, Twitter, Google+, etc. in order to raise brand awareness and sales;
• Reviewing new technologies and keep the company at the forefront of developments in digital marketing;
• Authoring and editing of market specific communication collateral including web-page content, blog postings, and PR material;
• Analyzing and evaluating customer behavior, market conditions, and competitor’ data;
• Creating and implementing strategies for new product launches;
• Creating reports of the results of the campaign;
• Utilizing a range of techniques including paid search, Search Engine Optimization (SEO) and Pay Per Click (PPC);
• Utilizing Magento Web Shop: set-up, product information (description, icons, pricing), corporate information pages, SEO etc;
The Romanian company provides professional digital marketing services to various national and international companies specialized in information technology and services, computer software, marketing and advertising, design and capital markets.
With a customer base from US, Europe to Australia, the Romanian company is interested in identifying new European, non-European and worldwide business partners, so as to enlarge its clients’ portfolio. Cooperation with the partners identified will be based on outsourcing agreements.