Enterprise Europe Network

An Italian inventor of a new creative way to cover women’s shoulder bra straps seeks collaboration for license agreements

Country of origin:
Country: 
ITALY
Opportunity:
External Id: 
BOIT20190913001
Published
13/09/2019
Last update
25/09/2019
Expiration date
25/09/2020

Keywords

Partner keyword: 
Clothing, shoes and accessories (including jewellery)
Textiles (synthetic and natural)
EXPRESS YOUR INTEREST

Summary

Summary: 
An Italian inventor of a brand-new covering device for shoulder bra straps, by means of specific bra hooks and protected by a utility model patent, is looking for international collaboration with fashion and textile companies in order to achieve license agreements.

Description

Description: 

An Italian inventor has recently granted a utility model patent for a brand-new covering device for shoulder bra straps by means of specific bra hooks.
Taking into account the solutions already on the market that can be used in case of particular no-shoulder dresses or clothing (e.g. strapless bra or silicon bra straps), the inventor, located in Lombardy region, has developed her idea aimed at finding an easy way to cover every type of shoulder bra strap combining comfort and aesthetic aspects.
The covering device can be applied to every type of bra straps with a put on/take off gesture in order to hide the original bra straps and, at the same time, accessorise the selected outfit. It is a cheaper way of customizing the same bra instead of buying new ones for specific dresses. It is also possible to have more options for the same model of bra.
The user fixes the covering device on her bra straps through specific fastenings on the backside and on the frontside of each strap: it is adaptable at the bra length and width. The fastenings and the bands help the firmness of the device.
The inventor seeks collaboration with fashion and textile companies interested in producing and commercialising it through license agreements. She’s interested in finding companies able to industrialise, produce and then commercialise the product in return for royalties. She’s is also available for demonstration and co-designing the final product.

Advantages & innovations

Cooperation plus value: 
The invented tool offers the following advantages: • it can be adapted to every type of shoulder bra straps • it is easy to wear on the bra and to take it off • it is a cheap way of changing shoulder bra straps without buying a new bra • it can be used many times, it is not a disposable device • it can be produced with different covering models The company interested in collaborating with the inventor will have economic advantages in terms of production: it is easy and low-budget to realize. It can be realized in different fashion coverings, according to the company’s needs and clients’ target.

Stage of development

Cooperation stage dev stage: 
Prototype available for demonstration

Partner sought

Cooperation area: 
The inventor is looking for collaboration with fashion and textile companies (in particular specialised in ladies’ underwear) interested in producing and commercialising the product under license agreements. The interested companies will proceed in industrialising, producing and commercialising the product in return for royalties.

Type and size

Cooperation task: 
SME 11-50,SME <10,>500 MNE,251-500,SME 51-250,>500