This Italian plant nursery is engaged in the production of plants for professionals and hobbyists. It covers an area of approximately 30,000 square meters and they have fully automated greenhouses. They pay great attention to the process innovation. In fact, they are the only company in their region which is able to integrate characteristics of the grafted plants and the format of the pressed peat cubes.
The company is now looking for partners who can provide a technology for the micropropagation. Micropropagation is a technique that allows to obtain a clone of the plant itself, through the adoption of modern methods of in vitro culture of plant cells and tissues. The clone obtained is endowed with the same genetic heritage. Unlike the other systems of plant multiplication such as steam cuttings, offshoots, grafting etc..., the micropropagation allows the reproduction of clones free from bacterial and viral infections. This practice also allows to obtain an enormous quantity of cloned individuals. It is also useful in multiplying plants which are sterile and do not produce viable seeds or when seed cannot be stored.
In order to benefit from these advantages, the Italian company is willing to acquire the technology under commercial agreements with technical assistance. In this case, the potential partner will also offer the support needed to apply the technology, in particular the staff training. The Italian company is also available to buy the equipment needed to apply a micropropagation method. In case of patented technology, the cooperation will be carried out under license agreement. Under this kind of deal, the Italian company will use patented technology owned by the licensor in exchange of royalties.