A Macedonian company established in 2011 is specialised in internet selling and marketing services. The main products and services include internet and social media promotion, web design and administration, as well as development of Android mobile applications with particular focus on online marketing tools. The company is also involved in developing IT products for improved internet safety of children. It mainly operates on the national market whereas the international cooperation is still rather limited.
The company offers one of its latest products, mobile application that serves as an online marketing tool for the local businesses via daily publishing of discount coupons and daily deals.This Android application works on all mobile phones and requires internet access and GPS. Once launched on the mobile device, the app locates deals and coupons offered by registered merchants in the geographical proximity of the users. The app has the following features:
- Deals are negotiated and specifically aimed for the app users
- Instant results based on the user’s current location
- Deals/Discounts search
- New deals and stores added daily
- Deals available across the country
Following are some of the key advantages of the solution:
- Low-cost solution for business promotion
- No collection of personal data
- No clipping, no printed coupons
- No revenue sharing with the clients
- No risk – free 30 days trial for clients, users able to unsubscribe at any time
- Administration Panel for managing deals
- No SMS badgering with offers and no spam
- Different types of memberships depending on the number of stores of the clients
The merchants have administration access to their administration panel and ability to manage their own deals/discounts. They are allowed to promote only one deal at a time on one location with a minimum duration of the deal for 24 hours. The registration is done online with a free 30 days trial period and no revenue sharing.
The company is looking to increase its sales internationally and acquire new clients abroad. SMEs involved in provisioning of marketing, advertisement or software services are sought for long-term relationship under commercial agency agreement. Potential partners are expected to introduce the app on their respective markets with the technical assistance of the Macedonian company, including adaptation of the solution to the clients' specific needs.