The Cypriot company was established in 2013 but it was inactive until 2017 when it started its operations.
The company combines online game entertainment with brain assessment and training.
The company has developed an online digital tool with fun games to assess and boost brain abilities.
The company’s product is a web-based diagnostic tool of 12 single tests of half an hour total duration. The online tests examine and boost auditory and visual memory and discrimination as well as left-right coordination.
While people play and have fun, the company measure certain brain parameters that, as its research has shown, are related to their potential to learn, the capacity of their memory, the speed of their thinking, their ability to plan and execute tasks and many others.
The online fun games enable the users (children between 6-12 years old) to detect dyslexia and other learning disabilities and also help professionals improve children's mental abilities.
The research, that the company's team conducted, has convinced them that a small number of “specifications” is sufficient to provide a fairly detailed profile of the user. The company's online games have been designed to assess such key parameters. Taken three tests at least, the company can provide to the users their brains' profiles. The more tests one takes, the more precise the profile will be. Each test takes only a few minutes to be completed.
The company has a prototype of the online platform ready.
The users can buy online licenses in order to have access to the digital tool. Users of the online digital tool can be individuals, practitioners, schools, etc.
There is an enormous potential for the company's online digital tool: there are only 5-10 similar ‘players’ globally and the global fixed rate of people dyslexia is around 10%.There is also a growing interest in assessing dyslexia and brain abilities in schools, locally and globally.
The product could grow into detecting more brain abilities.
The Cypriot company is seeking potential partners from EU countries and beyond in order to scale-up internationally by penetrating and leading the global market. It is looking for partners in the framework of financial and commercial agency agreements.
Potential investor should be able to invest 250,000 euros in the Cypriot company in exchange of 10% equity. Potential agents should represent the company’s online digital tool with fun games in their countries and earn a commission on the sale to the end clients. Potential agents could be companies in the field of represent and selling other similar licences, and software.
Potential partners could be private schools, psychologists, education practitioners, etc.