Enterprise Europe Network

Singapore manufacturer of ready-to-eat meals seeking European partners via distribution service agreement

Country of origin:
Country: 
SINGAPORE
Opportunity:
External Id: 
BOSG20200512002
Published
12/05/2020
Last update
31/05/2020
Expiration date
01/06/2021

Keywords

Partner keyword: 
Health food
EXPRESS YOUR INTEREST

Summary

Summary: 
The Singapore company, which was established in 1995, with the social purpose of providing affordable, tasty, and healthier meals to the community in Singapore. The company supplies food to food courts and coffee shops, food catering, and manufactures ready-to-eat meals. The company is seeking European partners to distribute their ready-to-eat meals via a distribution service agreement.

Description

Description: 

The Singapore company manufactures ready meals to consumers who are too busy to cook. The company manufactures ready-to-eat meals that are supplied to supermarkets in Singapore.

There are two categories of meals available, Asian cuisine and Western cuisine. For Asian cuisine, this includes braised beef brisket with pilaf rice, braised soy chicken with chicken rice, cabbage and carrots, curry fish with red rice, mutton stew with shimeji mushrooms, potatoes, and green peas, nyonya rendang chicken with turmeric rice, cabbage and carrots, pumpkin rice with shiitake mushrooms and black olives, rendang chicken with turmeric rice and cabbage, teochew braised duck with yam rice, cabbage and carrots, Thai basil baked fish with red rice and seasonal vegetables, Vietnamese lemongrass baked chicken with rice, string beans, and carrots.

Western cuisine includes baked cheese seafood tomato rice, Mexican baked fish with roasted potatoes and seasonal vegetables, roasted Cajun chicken and potatoes with French beans, rosemary chicken with roasted potatoes and seasonal vegetables and wholemeal spaghetti chicken bolognese.

The desired outcome for the partnership is for the European partner to distribute the Singapore company's products in major European cities. The partner should be one that is familiar with Asian foods and one that is distributing Asian food in Europe.

The partnership is achieved through a distribution partnership agreement.

Advantages & innovations

Cooperation plus value: 
There are many advantages to ready-to-eat meals. * Easy to prepare. Just put the package in the microwave to cook. * Price competitive * Low in calories - Each meal is less than 500kcal. * The meals are low in saturated fat, sodium, and no trans fat. * All meals are Halal certified.

Stage of development

Cooperation stage dev stage: 
Already on the market

Partner sought

Cooperation area: 
The Singapore company is seeking European partners that are well connected to supermarkets and hypermarkets in European cities. The partner should be one that is currently distributing Asian foods in Europe. The company is looking for distributors to distribute the products in Europe. The partnership is achieved through distribution service agreement.