There are many individuals and companies wishing to make good deeds but lacking systematic, trustworthy and reliable information about the available opportunities, partners and conditions for such activities. The existing variants for informing themselves about those opportunities are usually connected with searching throughout case-by-case publications in different media for single campaigns.
This inspired a Bulgarian start-up to develop a web platform and full set of services directly facilitating the businesses who would like to start or develop more focused and sustainable corporate social responsibility (CSR) programme with a higher added value, both for its own team and the society as a whole. Created in 2017, it’s the first social network connecting companies with CSR initiatives, non-profit organizations (NPO) and individuals for the doing of good deeds. All the newly registered users are verified by the platform creators. Within a period of 1 year the platform has gathered more than 15000 participating individuals. Over 200 organizations – manufacturing companies, as well as ones in the field of services and ICT, NPOs and municipalities. Financial and material donations are realized regularly. The financial donations are realized via bank transfer mainly, but the alternative of online payment is also at hand.
Purchases are realized through the online bazar with cause. Moreover, the good deeds have name, the process is transparent, traceable and the donations reach the recipient at 100%, without any deduction (the company’s income comes solely from advertising).
The users can create:
- causes on the platform in order to find allies,
- events for volunteers for making good deeds,
- charity campaigns (for funding or donation of goods),
- long-term relationships (for finding long-term volunteers),
- publications – articles, interviews, essays for good deeds of CSR businesses, NPOs and individuals.
The start-up develops its own campaigns through the platform as well.
The company got a few international awards in 2017 for its platform. It has also been distinguished nationally as an excellent innovator.
The company is looking for investors to fund its activity on the base of financial agreement for further development of the platform, both technologically (mobile application is under development already) and territorially (it can be internationalized with the relevant localization).