The company was founded in 1954. Since then, they have been creating, producing and selling all their products from Zaragoza (Spain) to more than 25 countries. They are market leaders in their country with 35% share market of wedding bands.
Their jewellery is mostly manufactured in 18K and 9K gold and platinum. But they can also work with other kind of gold and metals as well as they are capable of manufacturing collections upon request. Their company has focused its efforts in a 25-40 years old target group accustomed to social networks and getting information from Internet. Inside this range of people, they have two lines of products for different purchasing capacities:
1. A lightweight collection for potential customers looking for a good value for money product. With a selection of models in stock to give the fastest delivery time in the market.
2. A premium collection for potential customers interested in having an exclusive product, made upon request, with the possibility of doing modifications in the ring, hand finished by an expert master jeweller, and created with higher quality materials.
They look for distribution and sales partners to market and distribute their products among jewellery chain stores, retail stores, department store groups and retail corporations in European countries. They also look for companies interested in their production capacity and hand labour for manufacturing pieces and personalized collections under subcontracting agreements.
The company wants to expand their business on the other markets.