The Swedish SME was founded in 2018, with the business idea that innovation cannot prosper without ideation and effective collaboration.
It is critically important for the businesses of today and tomorrow to continuously generate new, ground-breaking ideas. But for many companies, generating ideas can be hindered by various factors; organizations might be geographically dispersed, entrenched perspectives are the only ones that ever seem to get heard and established hierarchies only allow certain managers to engage. In addition, processes for generating and fostering ideas are often conducted using inefficient analogue processes or rigid digital tools.
Research shows that if more participants from different backgrounds and disciplines are invited to contribute with ideas, and more focus is spent reflecting on the ideas themselves, the more successful idea processes become. Gathering broader views, perspectives and opinions without focusing on the person or people behind the idea itself enables participants to work more open-mindedly and without bias.
Most companies have no organized solution that allows participation in an open, interactive, real time innovation process that has engaging and dynamic features, synchronized tools and communication channels - all in one place.
The SME offers a platform for digital ideation and idea collection, making it easy for companies and organizations to integrate important innovation management into a more efficient, agile and engaging process.
The company’s platform, and its integrated smart tools, makes it possible to efficiently generate, collect and process opinions and ideas in real time with an unlimited number of anonymous participants. The service supports the generation of ideas for solving problems faster and finding business opportunities more effectively and engaging than other standard services available today. The solution is easy to integrate into existing organisational systems and workflows.
How it works
The online workboard is the gathering point for all collaborative activities. Participants are invited and challenged with problems, visions, missions etc in relation to the company’s products, services, processes and strategies. Participants generate and post their ideas on the workboard. They also get an overview of the ideas posted by others, and are able to evaluate ideas by voting and ranking them in a user-friendly process. The organizer can create polls and reports which can then lay the foundations for objectives, decision-making or further deeper dialogue.
The service is available at Microsoft AppSource and is totally integrated with Microsoft Teams.
The SME has successfully implemented several projects in the domain of ideation and innovation management in the manufacturing industry and public sector.
The SME is now expanding internationally and is seeking partners to collaborate with for making the expansion effective and commercially beneficial for both parties. Specific companies of interest are software providers and consulting companies interested in providing digital offerings to their customers under commercial agency or licensing agreement.
The partner is expected to handle the following tasks:
- Connecting with companies in target markets
- Providing additional services/consulting (if required by the client)
- Partnering and collaborating with the SME to jointly provide digital solution to prospective client.
Through this collaboration the partner can benefit from additional revenue through the collaborative offering of the software solution for ideation and innovation management. At the same time the partner can enhance relationships with their clients by providing additional value-adding offerings.
Main target markets are:
• Innovation Consultants
• Creative PR agencies
• Large companies
• Public sector
• Digital event and workshop companies