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An Israeli company specializing in production and marketing textile products, especially towels, has developed a new line of towel performance for the institutional market. Advantages include unique combination of luxurious feel, unsurpassed durability, extended service life and significant reduction in towel weight saving laundry expenses. The company is looking for commercial agency, distribution services and franchise agency agreements.
A veteran company engaged in manufacture and worldwide marketing of textile products, especially towels for the institutional market, was established in 1976 as a subsidiary of a large international company. Over the years the company production has become popular around the world.
The company has its own manufacturing facilities and employs hundreds of production workers also in Jordan. Most of the produce (80%) is exported to America and Europe. Today, the company mainly manufactures in its Middle East factory.
The company's customers are mainly hotels and hospitals. In certain markets, the company customers are also launderers who purchase the towels and provide the end customer with a service that includes the rental and maintenance of the towel. Big laundry is renting the towels to the hotels.
The Company is also engaged in a small amount in retail sales. They have their owned distribution companies in several European countries, in US and Far East.
Every towel is designed and engineered to enhance guest experience while reducing the operational costs and extend its durability. The company tries to improve its production, constantly studies and uses innovative technologies and concepts. Utilizing the proprietary engineering technology, the company provides its products with unprecedented combination of enhanced strength, extended service life and luxurious hand and feel.
Today the company presents an innovative concept in performance terry. Targeted weight distribution focuses loft and absorbency in the centre of the towel where performance matters most. Woven Jacquard designs accent each end of the towel to create a nearly indiscernible variance in loft. The result is a towel that offers measurable laundry savings. Engineered for durability, the innovative towels are woven with 100% ring-spun cotton loops combined with a technological microfilament core, implementing company’s patents. Proprietary high-density, multilayer selvages ensure a durable construction. Manufacture by innovative technology assumes the innovative towels to stand up to industrial laundering for a longer service life. And, these towels arrive to the sets laundered with any cleanser and ready to use right out of the box. A customer / partner saves time, labour and the costs of up-front processing and gains control of its inventories in much more efficient ways. And these plush and dramatically stronger products last sustainably longer than traditional textiles.
Woven with the expertise, experience and world class quality, these products have been improved and provided by the company to the finest hotels in Europe and US.
The company desires to open up new markets. Today, it is in the early stages of the process and is looking to examine export planning for new countries. Among potential customers the company considers hotels, hospitals, laundries that provide leasing services (more challenging, because they import themselves), among the partners – representatives and distributors. They are looking for commercial agency, distribution services and franchise agency agreements for their new towel line performance.
A greatly experienced and many years existing on the market, the company has developed a performance of the innovative technology (a patented weaving process available exclusively in terry products manufactured by the company), which provides for:
1)unprecedented combination of: luxurious hand and feel, unsurpassed durability and extended service life,
2) reduction in the towels weight, about 20% less than regular towels (though of the same size or quality of the towel), thus
3) saving laundry expenses, significant parameter of the towel. Special design determines the light weight of the product.
The company has a variety of Jacquard looms so the towels can also be provided with the logo of the hotel or hospital.
High availability of supplies is provided by the plant location proximal to Europe and duty free.
Highest quality level, along with the possibility to drop some quality to provide production at a lower price is undoubted advantage
The company's employees enjoy fair conditions (compared with production in other countries) and
the production is done under international standards.
-TYPE - business, trade
-ACTIVITY - distributor / agent / representative (companies) with experience/ knowledge in dealing and strong connections in hotel / laundries / big chains, shops, marketing places, with textile world specialization
-ROLE - to find local customers selling the products, representing the company and develop the markets in view of clientele base.