Summary
- Profile Type
- Business Offer
- POD Reference
- BOBG20240216006
- Term of Validity
- 21 February 2024 - 20 February 2026
- Company's Country
- Bulgaria
- Type of partnership
- Commercial agreement
- Targeted Countries
- All countries
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General information
- Short Summary
- The company provides an expert CRM tool designed for managers, medical and sales representatives in pharmaceutical companies, that do marketing/detailing of drugs, food supplements and cosmetics, plan and report calls (visits) and marketing and merchandising activities to physicians and pharmacies, manage and analyze sales data and sales targets and place orders to drug wholesalers.
- Full Description
-
A Bulgarian company provides an expert CRM business tool designed for managers, medical and sales representatives in pharmaceutical companies, that do marketing/detailing of drugs, food supplements and cosmetics, plan and report calls (visits) and marketing and merchandising activities to physicians and pharmacies, manage and analyze sales data and sales targets and place orders to drug wholesalers.
The tool is cloud-based covering all essential business processes in pharmaceutical companies related to the management of representatives, marketing and detailing to doctors and pharmacies and sales data consolidation.
The main advantage of the tool is the combining of multiple pharma-specific software solutions (for sales management, visit planning and reporting, order placement to wholesalers, customer relationship management, business intelligence) into one cloud-based software as a service (SaaS) platform.
Due to the B2B nature of the service and the single point of contact strategy within the service and for the client, one support person can manage up to 30 companies. - Advantages and Innovations
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- Streamlined business processes: All essential business processes consolidated into one platform.
- Stronger relationships: Build and maintain long-term, fruitful relationships with healthcare professionals (HCPs).
- Complete history access: Gain insights into the entire relationship history between representatives and HCPs.
- Key account identification: Easily identify and prioritize key accounts for strategic growth.
- User-friendly: User-preferred tool for daily operations, optimized for all types of devices.
- Response to market dynamics: Organizational changes and market changes are easily and immediately applied into the service.
- Simultaneous strategies: Execute multiple marketing strategies simultaneously for maximum impact.
- Sales data consolidation: Seamlessly collect, combine and streamline sales data, including sell-in, sell-out and competitive sales data, from various sources to gain comprehensive market performance insights.
- Rapid reporting: Report physician or pharmacy visits in under 2 minutes, ensuring maximum accuracy.
- Detailed reporting: Provide data on detailing and merchandising activities with a high level of precision.
- Simplified input: Minimize manual text input with intuitive dropdown options.
- Unified ordering: Unified order placement (for pharmacies and drug stores) with various wholesalers.
- Achieving sales targets: Instant access to primary sales data and achieved results.
- Cost-effective cloud service
- Native language support
- No initial investment
- No additional IT infrastructure is required
- 1.5 months implementation period - Stage of Development
- Already on the market
- Sustainable Development Goals
- Goal 3: Good Health and Well-being
Partner Sought
- Expected Role of a Partner
-
Roles and contract types of our potential partners:
1. Pharmaceutical companies that could become direct clients;
2. Companies providing “Sales/Medical representatives outsourcing” services for pharmaceutical companies, which could become direct clients;
3. Associations of pharmaceutical companies, which could promote the service to their members through their specific channels or by inviting us to their regular events;
4. Major wholesale distributors of pharmaceutical products that can enhance their customer base of pharmaceutical companies by offering them our service;
5. Investors, part of the pharmaceutical industry, who recognize the service and want to be part of its market execution;
6. Pharma service providers, including software vendors, looking to expand their portfolio. - Type and Size of Partner
- SME 11-49
- Big company
- SME 50 - 249
- Type of partnership
- Commercial agreement
Dissemination
- Technology keywords
- 01003010 - Databases, Database Management, Data Mining
- 01003024 - Cloud Technologies
- 01003015 - Knowledge Management, Process Management
- Market keywords
- 02007012 - Medical/health software
- 02007008 - Business and office software
- Sector Groups Involved
- Health
- Electronics
- Digital
- Targeted countries
- All countries