Summary
- Profile Type
- Business Offer
- POD Reference
- BOCO20250523017
- Term of Validity
- 26 May 2025 - 26 May 2026
- Company's Country
- Colombia
- Type of partnership
- Commercial agreement
- Investment agreement
- Targeted Countries
- Spain
- United States
- France
- Australia
- Belgium
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General information
- Short Summary
- Based in Colombia, the company operates in the tourist services sector. It is seeking commercial cooperation to expand its service portfolio. The company is supported by a young and dynamic team committed to ethical values and a strong service orientation. Its operations emphasize efficiency, accessibility, timeliness, safety, and a deep connection to the local territory, while applying principles of economic, social, and environmental sustainability.
- Full Description
-
A tour operator based in Colombia that specializes in nature-based tourism, offering curated walking experiences that highlight the natural and cultural richness of the Atlántico region. The company’s services focus on immersive, eco-friendly excursions designed for both local and international visitors interested in sustainable travel.
Through consistent participation in regional and national tourism fairs, as well as involvement in support programs for green and emerging businesses, the company has built its visibility and strengthened its operational and human capacities. Digital marketing strategies have played a key role in establishing its presence in the local and regional market.
The company is seeking international cooperation in the form of strategic business partnerships or joint ventures. The goal is to expand its tourism model to other Latin American destinations and integrate international sustainability standards. Cooperation is envisaged through joint development of travel experiences, expertise exchange, and shared promotional efforts—allowing both parties to enhance their market reach and improve service offerings. - Advantages and Innovations
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As a recently established tourism operator, the organization has positioned itself by offering experiential services centered around walking as a core activity. This approach forms the foundation of its flagship product: guided walking experiences through rural and biocultural landscapes. Unlike conventional tourism packages, these experiences emphasize physical immersion in the territory—walking through countryside paths, traditional routes, and between communities—fostering a deeper recognition of local ecosystems and cultures.
This walking-based model is not only a tourism product but also serves an educational purpose. The organization integrates training components into its experiences, drawing from its team’s academic background and previous work in community-based education. This dual emphasis on mobility and pedagogy distinguishes its offer in the biocultural tourism segment. Furthermore, the organization is actively implementing sustainability principles in its operations, aligning with market trends and environmental standards increasingly required by international partners. - Technical Specification or Expertise Sought
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As a young organization committed to innovation and sustainability, this tourism operator has developed a distinctive model based on immersive walking experiences. These experiences, which involve traveling on foot through rural landscapes and from one community to another, offer participants a deeper connection to the territory and position the organization within the biocultural tourism segment.
To enhance the reach and impact of these experiences, the organization seeks strategic partners with expertise in rural tourism development, sustainable travel, and community-based initiatives. Potential partners may contribute by supporting local logistics, co-creating educational content embedded in the tours, or promoting these experiences to specific international markets. Ideally, collaborators will have prior experience in experiential or educational tourism, a commitment to sustainability principles, and the capacity to operate under commission-based or co-branding models, depending on the nature of the partnership. - Stage of Development
- Under development
- Sustainable Development Goals
- Goal 9: Industry, Innovation and Infrastructure
- Goal 3: Good Health and Well-being
- Goal 11: Sustainable Cities and Communities
- Goal 8: Decent Work and Economic Growth
- IPR status
- No IPR applied
Partner Sought
- Expected Role of a Partner
- This organization was established within an academic environment and is committed to offering innovative and highly personalized tourism experiences. It seeks international partners who can contribute substantively to its mission by bringing expertise in trail and route research, sharing successful practices from other regions, and supporting project formulation for funding opportunities. Ideal partners would have proven experience in sustainable tourism development, digital marketing, and innovation processes. Collaboration may involve joint research initiatives, knowledge exchange with sector experts, and co-development of proposals for public or private funding calls aligned with the organization’s values and goals.
- Type and Size of Partner
- Big company
- University
- Type of partnership
- Commercial agreement
- Investment agreement
Dissemination
- Technology keywords
- 11007 - Sports and Leisure
- 01005006 - Visualisation, Virtual Reality
- 01003022 - Smart Appliances
- 11008 - Creative services
- 11002 - Education and Training
- Market keywords
- 07001002 - Amusement and recreational facilities
- 07005004 - Education and educational products and materials
- 09003005 - Consulting services
- 07005005 - Travel agencies and services
- 07001004 - Sporting goods, hobby equipment and athletics clothes
- Sector Groups Involved
- Tourism
- Creative Industries
- Targeted countries
- Spain
- United States
- France
- Australia
- Belgium
Images
Files
Resumen Explora - Presentación productos 2025 - Yilmar Urueta Mendoza.pdf
Videos
https://www.instagram.com/reel/DCcOYCZRpMc/?utm_source=ig_web_copy_link&igsh=Mz…