French company, European leader in automatic public toilets, is looking for distributors for a commercial partnership to integrate its innovative solution into urban furniture ranges – objective: international market development.

Summary

Profile Type

Business Offer

POD Reference

BOFR20250526016

Term of Validity

11 June 2025 - 11 June 2026

Company's Country

France

Type of partnership

Commercial agreement

Targeted Countries

Romania
Croatia
Italy
United Kingdom
Ireland
Austria
Montenegro
Turkey
United Arab Emirates
Algeria
Bulgaria
Tunisia
Albania
Malta
Poland
Denmark
Portugal

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General information

Short Summary

French company specialized in the design, manufacturing, installation and maintenance of automatic public toilets seeks commercial partners (distributors) in the UK, Ireland, Italy, Austria, Slovenia, Romania, and Hungary. Products are made in France, robust, easy to maintain, and ideal for public spaces. The company targets partners already supplying urban furniture, playgrounds or hygiene solutions, able to identify customer needs and manage local installation and maintenance.

Full Description

The French company is looking for locally established partners with solid experience in distributing products or solutions aimed at public authorities, who wish to expand their offering with a range of robust, innovative automatic public toilets designed for intensive use. The envisioned cooperation is a long-term commercial partnership based on trust, complementarity, and strong commitment to developing the local market.

The desired partner is a private company, preferably an SME or mid-sized firm, already active in the public equipment sector. Relevant profiles include distributors, integrators, or service providers offering complementary solutions such as urban furniture, playgrounds, public hygiene equipment, or outdoor infrastructure for municipalities. Companies involved in public infrastructure management or urban equipment maintenance may also be suitable.

In terms of activity, the partner should have a good understanding of local public stakeholders (e.g., municipalities, regional agencies), be experienced in handling public procurement and tenders, and maintain an active commercial network with local authorities. The ability to detect development opportunities and sanitation needs is essential. Prior experience with technical or regulated products, such as PMR-compliant equipment, would be an advantage.

The partner will be responsible for commercial promotion, identifying opportunities, managing client relations, and handling the sales and installation of the toilets. Maintenance (both preventive and corrective) of the installed equipment is also expected to ensure service quality and customer satisfaction. The French company will offer full support: technical training, marketing tools, and assistance with tender responses.

This strategic partnership is aimed at companies based in the United Kingdom, Ireland, Italy, Portugal, Denmark, Austria, Czech Republic, Slovakia, Croatia, Romania, Bulgaria, Turkey, Cyprus, Malta, Montenegro, Albania, Morocco, Algeria, Tunisia, United Arab Emirates, Poland, and Iceland.

Advantages and Innovations

With over 30 years of experience in the design and manufacturing of automatic public toilets, this French company stands out for the durability, reliability, and performance of its products, which meet the highest standards required by local authorities. Its expertise in stainless steel—a material known for its longevity and resistance to vandalism—enables the company to offer long-lasting, low-maintenance equipment perfectly suited to intensive public use.

The automatic toilets are fully designed and manufactured in France, ensuring total control over production, short lead times, and a service level above 98%. Each unit features proven automated cleaning technology after every use, providing optimal hygiene without human intervention. Their modular design allows full adaptation to local regulatory constraints (accessibility, urban planning, design), making them easily transferable to other settings such as campsites, train stations, beaches, natural parks, or tourist areas.

The company relies on a selective distribution network built around partners, ensuring a close relationship with end customers. This company differentiates itself through agility, local manufacturing, and strong service capabilities. It trains local teams in installation and maintenance and co-develops projects with each territory.

Its competitive pricing does not stem from a drop in quality but from optimized design (vertical integration, easy maintenance, energy efficiency). The company is also anticipating environmental and regulatory developments with the upcoming release of a low-carbon model, further enhancing its value in future markets.

The company can offer a complete solution to public buyers—from design to maintenance—within the framework of broader public procurement projects. This integrated approach increases the added value of its offer and supports large-scale deployment opportunities.

Stage of Development

Already on the market

Sustainable Development Goals

Goal 9: Industry, Innovation and Infrastructure
Goal 11: Sustainable Cities and Communities

IPR status

No IPR applied

Partner Sought

Expected Role of a Partner

The French company is looking for a locally established partner with solid experience in distributing products or solutions aimed at public authorities, who wishes to expand their offering with a range of robust, innovative automatic public toilets designed for intensive use. The envisioned cooperation is a long-term commercial partnership based on trust, complementarity, and strong commitment to developing the local market.

The desired partner is a private company already active in the public equipment sector. The ideal partner would be a distributor, integrator, or service provider offering complementary solutions in areas such as urban furniture, playgrounds, public hygiene equipment, or outdoor infrastructure for municipalities. Companies involved in public infrastructure management or urban equipment maintenance may also be relevant candidates.

In terms of activity, the partner should have a solid understanding of local public stakeholders (municipalities, intermunicipal bodies, departments, urban planning agencies), be experienced in managing public procurement and tendering processes, and have an active commercial network within local authorities. The ability to identify urban development projects and sanitation needs is essential for effective business development. Prior experience in marketing or installing regulated or technical products (e.g. PMR-compliant equipment) would be a strong asset.

As for the expected role, the partner will be responsible for commercial promotion, lead generation, client relationship management, and sales and installation of the automatic toilets. The partner must also provide preventive and corrective maintenance of the installed equipment to ensure high service quality and end-user satisfaction. The French company will provide full support: technical training, sales enablement tools, marketing resources, and assistance in responding to tenders.

A long-term commitment is expected, with territorial granted based on clearly defined engagement levels. The partner will be selected based on their ability to fully integrate the solution into their commercial strategy and use it as a growth driver. This is a strategic partnership for both sides, enabling the local distributor to differentiate in a rapidly evolving market shaped by public hygiene needs, accessibility regulations, ecological transition, and user comfort.

This opportunity is especially relevant for companies based in the following countries: United Kingdom, Ireland, Italy, Austria, Czech Republic, Slovakia, Croatia, Romania, Bulgaria, Turkey, Cyprus, Malta, Montenegro, Albania, Morocco, Algeria, Tunisia, United Arab Emirates, Poland, and Iceland.

Type and Size of Partner