Summary
- Profile Type
- Business request
- POD Reference
- BRIE20240913007
- Term of Validity
- 13 September 2024 - 13 September 2025
- Company's Country
- Ireland
- Type of partnership
- Commercial agreement
- Targeted Countries
- All countries
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General information
- Short Summary
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Irish start-up specializing in the design and retail trade of men's performance athletic wear is seeking to identify a manufacturer of performance t-shirts, shorts and layered tops.
The business is founded on the insight that the men's performance market is underserved. The goal: be the go- to brand for people in the know about men’s fitness and performance active wear. The product will be the all rounder product for men covering gym training, running and field sports. - Full Description
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Irish start-up specializing in the design and retail trade of men's performance athletic wear is seeking to identify a manufacturer of performance t-shirts, shorts and layered tops.
The business is founded on the insight that the men's performance market is underserved. The goal: be the go- to brand for people in the know about men’s fitness and performance active wear. The product will be the all rounder product for men covering gym training, running and field sports.
The focus of the brand will is product quality. The Irish SME wants to be able to provide the market with high end products at reasonable prices. The market is broken down into 3 subsections (low/med/high) and the goal is to provide high end products and medium end prices thus differentiating from the competition while driving distinctiveness with smaller, limited collections with releases that are fresh, dynamic and vibrant.
The key to any partnership will be the final product. No shortcuts on fabrics, construction and additional layers.
For additional layers (wicking/UV/antibacterial) the goal would, where possible, use natural ingredients and not have the product chemical loaded so certification of the process will be key. - Stage of Development
- Concept stage
- Sustainable Development Goals
- Goal 3: Good Health and Well-being
- IPR description
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Ideal partner would be located in EU however open to alternatives.
The client has no expectations on the size of the organization. Key to success will be good communication with clear expectations and feedback loops.
Its key that the partner must have the relevant experience in developing athleisure/activewear and an in-depth knowledge of market trends and future opportunities.
Expectations would include experience in dealing with start ups.
Partner Sought
- Expected Role of a Partner
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Ideal partner would be located in EU however open to alternatives.
The client has no expectations on the size of the organization. Key to success will be good communication with clear expectations and feedback loops.
Its key that the partner must have the relevant experience in developing athleisure/activewear and an in-depth knowledge of market trends and future opportunities.
Expectations would include experience in dealing with start ups. - Type and Size of Partner
- SME 50 - 249SME <=10Big companySME 11-49
- Type of partnership
- Commercial agreement
Dissemination
- Market keywords
- 07001004 - Sporting goods, hobby equipment and athletics clothes07002005 - Other retailing09004003 - Textiles (synthetic and natural)
- Sector Groups Involved
- Textiles
- Targeted countries
- All countries