Summary
- Profile Type
- Business Offer
- POD Reference
- BOGB20240123011
- Term of Validity
- 23 January 2024 - 22 January 2026
- Company's Country
- United Kingdom
- Type of partnership
- Commercial agreement
- Targeted Countries
- All countries
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General information
- Short Summary
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The UK business has developed a 'Power Pack' which is a research product enabling businesses to readily trade in the health and care sectors in overseas markets. A Knowledge Powerpack™ is created for each country which gives companies a practical guide to enter a new market:
• General overview
• Language and culture
• Local Healthcare market
• Finance
• Digital Health
• Setting up business
• Regulation and compliance
• HR
• Local services
• R&D
• Legal information - Full Description
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The UK business has been formed to serve health and care industries by providing tailored and strategic information through market specific research packs (Powerpacks) to be utilised by companies looking for detailed guidance on how to access and start trading in overseas markets. The first Powerpack™ is completed and available for purchase for businesses looking to operate in UAE.
Their Knowledge Powerpack™ has been referred to as being like a ‘Lonely Planet Guide for business’. The business was formed in the Summer of 2022 and having won an Innovate UK grant in September, started work on the pack in November. It was completed and launched at the end of April 2023.
For health and care companies looking to enter and start trading in new markets, it accelerates the process dramatically through the targeted provision of knowledge which is meaningful, up to date and pragmatic.
The Knowledge Powerpack™ has 11 sections and the first pack is focused on the UAE as a destination market. The sections are:
• General overview of the location
• Language and culture
• The local Healthcare market
• Finance
• Digital Health in-country
• Setting up your business
• Regulation and compliance
• HR
• Local services
• Research and development
• Legal information
Each section of content is then broken down further, providing SMEs with valuable insights that can help inform their business decisions.
The company also has a ready-made partner ecosystem. They can help SMEs with everything from legal and regulatory advice to in-country representation, solution readiness assessments and technology support.
Once a Powerpack™ has been purchased, they can introduce the member to their in-country network of partners (with a 10% discount) who can assist with:
• Local legal expertise
• Local regulatory knowledge
• In-country ‘warm’ introductions, business
development, sales pursuit and execution
• Market readiness guidance – get a solution ‘fit’ for the new market
• Technology services, e.g., turn an English
website into an Arabic language one
The company is seeking Health and Care SMEs interested in expanding their operations internationally, specifically into the United Arab Emirates (UAE). The potential partners should possess expertise in the Health and Care industry, and a successful sales track record. The collaboration is designed to be mutually beneficial, with the UK company offering a comprehensive support system through the Powerpack™. - Advantages and Innovations
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The company helps Health and Care SMEs to truly internationalise, not just to export (from the UK). Their deep sector knowledge sets them apart from their competitors, as does the expertise of their in-country partners.
The business supports companies in their decision about whether a new sales destination is right for them. Other benefits include:
• Accelerating the process of market research and discovery, turning months into days.
• A consequential and significant saving in staff time.
• Making the new market entry swifter and potentially more successful. - Stage of Development
- Already on the market
- Sustainable Development Goals
- Goal 9: Industry, Innovation and Infrastructure
- IPR status
- IPR applied but not yet granted
Partner Sought
- Expected Role of a Partner
- The company is looking for Health and Care SMEs who wish to internationalise into the UAE. The collaboration is designed to be mutually beneficial, with the UK company offering a comprehensive support system through the Powerpack™ and the in-country network, while the partners bring industry-specific expertise and a commitment to expanding their business internationally.
- Type and Size of Partner
- SME <=10
- Big company
- SME 11-49
- SME 50 - 249
- Other
- Type of partnership
- Commercial agreement
Dissemination
- Market keywords
- 09004001 - Business products and supplies
- 05007007 - Other medical/health related (not elsewhere classified)
- 01001004 - Other commercial communications
- Targeted countries
- All countries